Web design · Graphic design · E-commerce

Built around

people.

There’s a difference between having a website and being represented by one.

The first is easy. The second takes clarity.

What you get is the latter. Built to reflect your business as it is.

And when things change you don’t start over. You refine.

Base

Ljubljana

Mode

Remote

Status

Available

profile.json

{ "name": "Zoran Dakić", "role": "Digital designer & systems builder", "location": "Ljubljana, SI", "philosophy": [ "accountability in every exchange", "clarity over cleverness", "your success is the measure", "reliability as respect""long-term over transactional" ], "approach": "client-centric", "powered_by": "natural & artificial intelligence", "available": true }

12+

Industries

Clients at once

Transparent Web design Work that fits Always reachable E-commerce No budget wasted Clear communicator UX Design Still there after launch Solutions-oriented Graphic design Understood before built Jargon-free Content Strategy Long-term partnership Invested Visual System Design Your vision, delivered Transparent Digital design Work that fits Always reachable Automation No budget wasted Clear communicator Membership Systems Still there after launch Solutions-oriented WordPress Understood before built Jargon-free Marketing Automation Long-term partnership Invested Systems Integration Your vision, delivered Transparent Brand Design Work that fits Always reachable WooCommerce No budget wasted Clear communicator Logo Design Still there after launch Solutions-oriented Learning Platform Understood before built Jargon-free Multilingual Development Long-term partnership Invested Systems & workflows Your vision, delivered Transparent Web design Work that fits Always reachable E-commerce No budget wasted Clear communicator UX Design Still there after launch Solutions-oriented Graphic design Understood before built Jargon-free Content Strategy Long-term partnership Invested Visual System Design Your vision, delivered Transparent Digital design Work that fits Always reachable Automation No budget wasted Clear communicator Membership Systems Still there after launch Solutions-oriented WordPress Understood before built Jargon-free Marketing Automation Long-term partnership Invested Systems Integration Your vision, delivered Transparent Brand Design Work that fits Always reachable WooCommerce No budget wasted Clear communicator Logo Design Still there after launch Solutions-oriented Learning Platform Understood before built Jargon-free Multilingual Development Long-term partnership Invested Systems & workflows Your vision, delivered

Method

Form follows people.

When someone takes the time to understand your context — your goals, your users, your constraints — the work just fits. It fits your brand, your team, and the people you’re trying to reach. That’s what you get when the conversation comes before the build.

The right people in the room

Every project begins with a real conversation about your business, your users, and what done looks like for you. That shared understanding is what makes the rest of the process clear, efficient, and worth your investment.

Built to be used, not just admired

Every decision — navigation, checkout, contact form, load time — is shaped by one question: does this make things easier for the person using it? When the answer is yes, your visitors stay, trust builds, and your goals get met.

Design that earns trust

Visitors form an impression of your brand within seconds of arriving. Visual design is the first conversation your brand has with someone who doesn’t know you yet and a considered one opens doors that a careless one quietly closes.

A partner, not just a vendor

Working with a small number of clients means I genuinely learn each business. Over time that becomes real value — someone who knows your context, responds quickly, and is part of how your organisation grows.

Selected work

AHRMIO

Event visual identity

a complete visual identity for AHRMIO’s 25th Anniversary Annual Conference in Rome. The graphics system merged AI aesthetics with iconic Roman landmarks, creating a cohesive set of event materials including save-the-date visuals, posters, and topic-specific assets. Each piece balanced human representation with technology themes to reflect the conference’s core message of humanizing AI.

Impact

Giving the 25th anniversary a distinctive, memorable identity that elevated perceived professionalism and strengthened brand recognition across all conference touchpoints.

Digital design

Visual System Design

Brand Identity

Print & Digital Production

My Will Project

Website development & Learning Platform

Designed and implemented a structured platform combining educational content with guided decision-making tools. Developed an online course system alongside an interactive assessment that helps users navigate complex, sensitive decisions with greater clarity and confidence. Focused on reducing cognitive load through clear content hierarchy and a calm, trust-oriented user experience.

Impact

Established a trusted digital identity from scratch for a sensitive topic that relies entirely on credibility and approachability. A clear, structured web presence replaced the absence of any formal channel — making it possible to reach and educate a broad audience.

Brand Identity

Web design

UX Design

Learning Platform

Content Strategy

IEA

Website development

Delivered a modern, structured platform for an international association with a focus on usability and content accessibility. Developed a custom Events content system to better showcase organizational activities and make them easier to manage and scale. Integrated external membership infrastructure into a unified front-end experience, improving consistency across registration, login, and gated content.

Impact

Replaced what was previously a fragmented or outdated web presence with a structured, content-rich platform that serves members, prospective members, and institutional partners globally. Improved content hierarchy and design consistency strengthened the organization’s digital authority on a global stage.

Web design

UX/UI

Membership Architecture

Events design

Platform Strategy

Aortic Africa

Website development & membership

Designed and developed a scalable platform that unifies research, training, and membership into a single, structured experience. Implemented fully automated membership workflows, significantly reducing administrative overhead while improving reliability and user experience. Reorganized and structured organizational activities (events, education, resources) to increase visibility and drive deeper member engagement.

Impact

Fully automated membership management, reduced manual processes, stronger engagement through clearer presentation of activities.

Web design

UX/UI

Automation

WordPress development

Let's talk

about your work.

A short message is enough to start. The first conversation is about understanding what you need — your goals, your timeline, your budget. From there, you’ll have a clear picture of what’s involved and whether we’re a good fit. Pricing is scoped to your project, and the relationship is built to last.

WFPICCS

Website development

Full redesign with membership sales automation, conference pages integration, and newsletter system. Built for clarity, whitespace, compelling visuals.

Impact

Replaced a fully manual order and fulfillment process with automated payments, live stock tracking, and parcel service integration — eliminating hours of administrative work per week. The Instagram refresh transformed a fragmented feed into an educational content system that builds brand authority and drives organic traffic to the store.

Web design

Automation

WordPress

Web design

AHRMIO

Website development & membership

Led a full redesign of the AHRMIO organizational website, introducing a modern structure focused on membership acquisition and conference promotion. The project included a dedicated membership section with automated sales flows, newsletter integration, an events management system, and clearly defined calls-to-action throughout. The result improved both usability and conversion architecture.

Impact

Replaced a manual membership onboarding process with a fully automated purchase and enrollment flow, removing administrative bottlenecks and enabling members to join at any time without staff involvement. Conference pages now feature structured event information, speaker showcases, registration links, and calendar integrations — capabilities that simply didn’t exist before.

Web design

Web Development

UX Design

Membership Systems

Marketing Automation

Food supplements brand concept

E-Commerce & Instagram Posts

End-to-end e-commerce solution alongside a full Instagram content strategy for a Slovenian health supplement brand. The scope covered automated payment flows, parcel service and stock integrations, QR code payments, and a library of educational Instagram posts. Visuals used a natural, ecological palette to build consumer trust around supplement ingredients

Impact

Social Media Design

Marketing Automation

E-commerce

Systems Integration

Dalma boutique

Wine Boutique E-Commerce

Built a boutique online wine shop for a Dalmatian brand, combining e-commerce functionality with a refined visual identity rooted in Adriatic culture. The store enabled online browsing with in-store pickup, integrated payment processing, and featured a clean, dark aesthetic inspired by the brand’s existing logo. Product photography and layout were curated to evoke the provenance and prestige of the wines.

Impact

Took the brand from no online presence to a fully operational sales channel — enabling customers to browse and purchase outside of store hours for the first time, while in-store pickup kept fulfilment simple and cost-effective.

Web design

Brand Design

Visual Identity

E-Commerce Development

Let's talk

about your work.

Dioklecijan

Website Design

Designed and developed an e-commerce website for a Dalmatian food brand, Dioklecijan, showcasing regional specialties with rich, moody photography. The dark, atmospheric aesthetic was built around high-quality product imagery, with a clean shop structure, intuitive navigation, and integrated checkout. Strong calls-to-action were woven throughout to drive conversions.

Impact

Brought the brand online for the first time with a fully shoppable storefront, replacing word-of-mouth and in-person sales as the only channels. Strong visual storytelling and prominent calls-to-action transformed passive visitors into buyers, giving the brand a scalable sales foundation.

Web design

E-Commerce Development

Art Direction

UX Design

Natašine dimenzije

Website & Logo Design

Created a full brand and digital presence for a spiritual practitioner, from logo through to website copy and design. The site features a calming teal palette, shifting gradient backgrounds, and hand-crafted typography to evoke a meditative, otherworldly feel. Copy was rewritten to align with the practitioner’s voice, and the overall experience was optimized for mobile and ease of navigation.

Impact

Replaced an outdated, text-heavy site with no clear structure with a visually immersive experience that immediately communicates the practitioner’s unique offer. Rewritten copy and a clear services layout mean visitors now understand what’s available and how to book — reducing friction between discovery and conversion.

Brand Identity

Logo Design

Copywriting

Web design

3D guy

Instagram posts graphic design

Developed a portfolio website for a professional 3D artist and industrial designer, built around immersive visual storytelling. The site features cinematic 3D renders, video integration, and a bold red-and-white layout that puts the work front and center. Structured to showcase both creative range and technical expertise, supporting client acquisition across industrial and creative sectors.

Impact

Replaced a limited, static portfolio with a dynamic, video-driven showcase that communicates the quality and range of the artist’s work at a glance. The structured service and portfolio sections give prospective clients a clear path from discovery to inquiry — turning a passive gallery into an active business tool.

Web design

Web Development

Motion & Video Integration

Taurus group

Website & Logo Design

Designed a multilingual real estate platform for a full-service agency, supporting both property buyers and sellers. The website includes a dynamic property listings portfolio, multilingual content architecture, and a sleek visual identity anchored by a custom logo. The design language draws from luxury interior aesthetics to position the brand as a premium market player

Impact

Replaced a single-language, static site with a bilingual platform featuring live property listings — dramatically expanding the agency’s reach to international buyers. The professional rebrand and structured listings portfolio elevated credibility in a competitive market where first impressions directly influence client trust.

Web design

Logo Design

Brand Identity

Multilingual Development

Real Estate UX

Let's talk

about your work.

About

"The quieter you become, the more you are able to hear."

I’m Zoran. I design and build websites that don’t just look good, but actually work for the people behind them.

I care about clarity, structure, and making things simple to use both for your visitors and for you. Whether it’s a website, a membership platform, or a workflow behind the scenes, my goal is always the same: make it feel natural, efficient, and easy to manage.

When I’m not working, you’ll find me on a mountain — snowboarding, hiking, or just walking somewhere quiet in nature with a good book and a coffee. That time away shapes how I approach everything: keep things grounded, remove what isn’t necessary, and stay close to what actually matters.

I’m drawn to Zen philosophy and the spirit of Kintsugi — the belief that what has been broken and honestly repaired carries more meaning than something unmarked. That every person and every project has a story worth understanding rather than smoothing over. It’s why I take time to listen before I build, and why I treat each client’s context as something unique — not a template to fill.

I don’t just build websites. I design systems that support how things actually run.

Skills

Services

Web design

Web development

E-commerce development

Newsletter automation

Membership systems

Business-oriented product thinking

Logo & brand identity

UX/UI

Systems integration

Graphic design

Copywriting

Platforms

WordPress

WooCommerce

Shopify

Squarespace

MS365

Google Workspace

Looker Studio

Tools & knowledge

Adobe Illustrator

Photoshop

Adobe XD

InDesign

HTML/CSS

SQL

ACF

About

Let's build together.

I take on a small number of projects at a time so each gets proper attention. If you have a brand to build, a site to rethink, or a system to streamline — a short message is enough.

zoran@zorandakic.si

in/zoran-dakic/